AWS Infrastructure Optimization for Joi Gifts
AWS DevOps Certificate
Client Joi Gifts
Project Joi Gifts
Platform Web

Key Requirement

Being an E-commerce platform, Joigifts platform had lot of moving components.There was no inventory/audit of cloud resources being utilised across different environments. Site load times was going out of control given the amount of new products and features being added to the platform everyday. Strict monitoring of infrastructure resources, billing and application performance became increasingly important for sustenance

Major challenges faced by Joi Gifts team:

Being an E-commerce platform, Joigifts platform had a lot of moving components. There was no inventory/audit of cloud resources being utilised across different environments It was hard to keep track of cloud consumption costs with multiple owners and unplanned AWS access There were few performance related issues due to surge in traffic and marketing campaigns Site load time was going out of control given the number of new products and features being added to the platform every day Strict Monitoring of infrastructure resources, billing, and application performance became increasingly important for sustenance

Client Profile

Joigifts is a leading online Gift delivery platform primarily serving Middle Eastern countries. They provide hand-delivery service from stylishly dressed Agents, that ensure the gift has the impact it deserves. They also provide add-on services like same-day delivery and Singing Telegrams for birthdays, weddings, anniversaries, graduations, Mother’s Day and other special occasions.

The Solution

Flentas helped define and implement overall Optimization processes using AWS Services:

Deep dive into the existing environment and consolidated inventory of all cloud resources for better visibility of all application components. Structured tagging and Marking unused / un-utilized cloud resources for termination, hence saving huge costs. Network and AWS security tightening for increased fence against unwanted threats. Optimizing web server configurations for better performance and scalability. CDN setup for optimized page load times and increased user conversion. Proactive Monitoring with necessary alerts was set up for speedy resolutions during unexpected downtimes.

Outcome of the Project

Increased Speed and Agility Visibility of cloud resource costs and access patterns
Seamless End User experience Immediate reduction in monthly cloud resource spend
Continuous Support Better scalability and security posture of the cloud infrastructure

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